In today’s globalized world, visual content design transcends borders. Whether it’s a marketing campaign, a website, a product interface, or any other creative project, your design ideas must communicate effectively across languages and cultures.
- 8719 Evangel Drive, Springfield, Virginia 22153, US
- info@ideatranslations.com
- +1 (877)-409-8460
Category: Best Practices
When Cost Overshadows Quality: The Barnes & Noble Translation Controversy
The Barnes & Noble Classics series, launched in the early 2000s, offers a fascinating glimpse into the delicate balance between cost and quality in publishing, particularly in the realm of classic literature.
Marketing and Translation: The Limits of AI versus the Nuances of Language
Achieving results amidst constant change is the new major challenge for marketers worldwide. Hence, the use of Artificial Intelligence (AI) in the field of marketing is becoming increasingly common. This technology allows them to scale creative work, optimize campaigns, and create personalized ad experiences. But when it comes to translating these contents, can artificial intelligence […]
The Do’s and Don’ts of Transcreation
Unlike straightforward translation, which focuses on converting text from one language to another, transcreation involves adapting a message so it resonates with the target audience while maintaining the original intent, tone, and style. It is a delicate balancing act that requires both linguistic prowess and cultural sensitivity. When done right, transcreation can bridge the gap […]
