Category Archive

Translations

How translation errors can be catastrophic

How can #translationerrors prove catastrophic? Given the wartime context, the people to whom the messages are addressed handle weapons and put their lives on the line. To what extent can inappropriate expressions and mistranslations be fatal. Let's take a look at this blog

Since Russia invaded Ukraine in February 2022, thousands of Ukrainian soldiers have been receiving training in the United Kingdom by British forces. This situation has highlighted the difficulty in finding translators and interpreters to work with the troops.

Given the wartime context, it is not only a matter of knowing the source and target languages perfectly, but also of considering the fact that the people who will be receiving these messages handle weapons and put their lives on the line. To what extent can misexpression and mistranslation be fatal?

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Transcreation: A modern and effective technique to multilingual marketing

#Transcreation: What’s all the fuzz in the #marketing industry?

Although they are related services, translation and creative translation have many differences. Transcreation is especially useful in marketing, as it achieves a creative translation of concepts, so that they reach the target audience with a unique local flavor, tone and style.

What is this technique and why is it important in the advertising and marketing industry?

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Learning a language can improve a child’s self-esteem

How can learning a language improve children's self-esteem?

Knowing other languages has multiple advantages: such as sharper memory, improving decision-making and maximizing cognitive flexibility. And those benefits increase when we learn a second language at a young age.

Learning a language other than their mother tongue improves something fundamental to children’s development: self-esteem. But how does this relationship work?

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The easiest and most challenging languages to learn for a Spanish speaker

The easiest and most challenging languages to learn for a Spanish speaker

Spanish is the fourth most spoken language in the world, with more than 548 million native speakers. Mexico, Colombia, Argentina, Spain and the United States top the 5 countries with the largest number of native Spanish speakers worldwide.

For Spanish speakers, which are the easiest and most difficult languages to learn?

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