Specialized Expertise Can Be Your Competitive Edge As businesses expand into new markets at an unprecedented rate, speaking the language of your audience is more crucial than ever. That’s where choosing the right translation partner comes in. With a provider who specializes in your industry, you’re not just translating words—you’re building bridges. The right partner […]
The term “free translation” generally refers to a type of translation that deviates from the original source while still maintaining its essence. You might have heard of the terms “transcreation” or “creative translation.” Both involve combining translation and creativity to adapt a text to a different language. In this article, we will take a closer […]
Today, translation is often seen as a straightforward process of transferring words from one language to another—what we call literal translation—rather than as a creative endeavor. This perception has led to the widespread adoption of the term “transcreation,” which provides a more accurate description of what translators actually do on a daily basis. So, what […]