Defined as a mode of interpretation in which the speaker delivers a speech and the interpreter simultaneously rephrases the speech in a language that his or her audience understands, simultaneous interpreting involves a multiplicity of skills. The skills of active listening, structuring messages and reproducing them almost in parallel with the speech are particularly useful […]
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How translation errors can be catastrophic
Since Russia invaded Ukraine in February 2022, thousands of Ukrainian soldiers have been receiving training in the United Kingdom by British forces. This situation has highlighted the difficulty in finding translators and interpreters to work with the troops. Given the wartime context, it is not only a matter of knowing the source and target languages […]
Transcreation: A modern and effective technique to multilingual marketing
#Transcreation: What’s all the fuzz in the #marketing industry?
