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Super Bowl: A Multicultural Event Beyond Sports

superbowl cultural diversity

Like rugby in New Zealand and football (soccer) in Argentina, the final game of the National Football League (NFL) in the United States is a massive event. The first Super Bowl took place 56 years ago and, since then, it has grown beyond the area of sports to become a whole social and cultural phenomenon.

How did the final game of the football season —between Los Angeles Rams and the Cincinnati Bengals— achieve 117 million viewers in the US only and became a symbol of multiculturalism?

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The Advantages of Including a Translation Management System (TMS) in your Translation Processes

Translation Management System

Along with the experience and expertise of language partners, both simplicity and security are essential elements of multilanguage translations. In this sense, translation management systems are consolidated as a key IT component for companies seeking global growth.

How do TMS work and how are they key allies in achieving successful global expansion?

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Machine Translation: A valid alternative?

machine translation

When translating their websites, many organizations choose a path that, at first glance, seems to be simple and affordable: machine translation. However, as tempting as this alternative may seem, using it without the proper investment of time and money can lead to a result that is —at best— uncertain.

How efficient is machine translation for website content?

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Physical, Not Social Distancing – Looking at the bright side in staying connected

social distancing

#WeAreAllInThisTogether The experts don’t have many answers. The world is not prepared for this kind of battle and there is no clear end in sight. However, there is much we can do to reduce its impact in our lives and come out stronger than before.

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