PROJECT SUMMARY Client: SHELTER for Help in Emergency – CharlottesvilleService: Translation into Spanish and Arabic + DTP (Desktop Publishing)Format: Welcome GuideSubject Matter: Emergency Services and ProgramsVolume: 40 Pages
Layout, graphic design and applied informatics have become fundamental allies of translation services, since they allow for the enhancing of linguistic skills with new technologies. Translation or localization projects usually include a “page layout” stage, whether this involves books, brochures, newsletters, manuals, guides, etc. Desktop Publishing (DTP) allows language service providers to remap translated documents. […]
The use of social media is one of the most common activities online, and its popularity only continues to grow year after year. While there were nearly 2.7 billion social media users in 2017, this number is expected to rise up to 6 billion users by 2027. In the face of these compelling statistics (it […]
In Chinese, “bensi” means “rush to die.” Mercedes Benz chose that word a few years ago to enter the Asian market. Although the mistake was quickly solved by the brand, other companies — such as Coca Cola, Pepsi, Audi, Dolce & Gabbana, Nike and Heineken — suffered the consequences of a poor translation applied to […]